为什么选择 LYCRA®(莱卡®)TOUGH MAX™ 技术?
- 挑战:
许多消费者都希望他们的耐磨牛仔裤和粗斜纹工装裤既能经受日常的损耗,又能提供舒适并且活动自如。从滑板场的滑板爱好者到工地上的建筑工人,无论是工作还是娱乐,耐磨牛仔裤和梭织裤都能帮助他们保护自己。
- 解决方案:
LYCRA®(莱卡®)TOUGH MAX™ 技术制成服饰的强度和耐用性,来自在纬纱中使用 LYCRA® (莱卡®)T400® 纤维。在不牺牲美感和舒适度的前提下,满足消费者对耐用牛仔裤和裤装的需求。这种氨纶(弹性纤维)也是合身、耐磨的工作服和工装面料的理想之选。
消费者利益点
-
为消费者的活动提供长时的舒适感
-
耐磨损,经久耐穿
-
超出 100% 纯棉牛仔裤两倍以上的强度
-
提供持续的合身性
品牌和零售商利益点
- 专为需要耐磨耐用且活动自如的牛仔裤和工作服而设计
- 提供低缩水率,实现稳定持续的合身性
- 提供耐磨牛仔裤,提升消费者的满意度和品牌忠诚度
- 通过免费提供旨在向消费者阐释产品优势的 LYCRA®(莱卡®)品牌吊牌来促进销售
面料厂利益点
- 通过认证您的面料,即可获得申请免费吊牌资格,从而推动下游销售
- 抵抗由氯性漂白剂等化学品带来的损坏
- 优异的聚酯兼容性
- 使用 LYCRA®(莱卡®)T400® EcoMade 纤维创造更多可持续的纺织品
提升品牌力
品牌:LYCRA®(莱卡®)品牌标识被消费者视为品质保证的象征。采用莱卡公司免费提供的纸质吊牌或电子吊牌,来推广您的 LYCRA®(莱卡®)纤维产品。吊牌是解释说明 LYCRA®(莱卡®)纤维性能优势从而推动服饰销售的一种简单而有效的方式。
您也可签署我们的商标授权协议,制作专属的联合品牌销售端促销物料。无论选择哪种方式,我们都能轻松的借助 LYCRA®(莱卡®)品牌的 87% 全球消费者认知度,帮助您在实体店或是线上店铺触发消费者的购买决定。没有其他氨纶制造商能够为其客户提供同等水平品牌支持。请务必充分利用这一非凡的增值服务!
面料厂:为您的面料进行测试和认证后,您的客户即可通过 LYCRA ONE™ 快速申请 LYCRA®(莱卡®)品牌吊牌。请注意,服饰零售商的销售量越大,您卖出的面料就越多。
Textile processes
- 梭织面料
Products listing
产品 | Durability | Fit retention | Sustainability | |
---|---|---|---|---|
LYCRA® T400® A EcoMade fiber
|
|
Value:
excellent sustainabilty
Durability
|
Value:
excellent sustainabilty
Fit retention
|
Value:
excellent sustainabilty
Sustainability
|
LYCRA® T400® fiber
|
|
Value:
excellent sustainabilty
Durability
|
Value:
excellent sustainabilty
Fit retention
|
Value:
good sustainabilty
Sustainability
|
LYCRA® T400® EcoMade fiber
|
|
Value:
excellent sustainabilty
Durability
|
Value:
excellent sustainabilty
Fit retention
|
Value:
good sustainabilty
Sustainability
|
LYCRA® T400® A fiber
|
|
Value:
excellent sustainabilty
Durability
|
Value:
excellent sustainabilty
Fit retention
|
Value:
good sustainabilty
Sustainability
|
Value:1 Good suitability:
Value:2 Excellent suitability
Textile processes
- 梭织面料
Products listing
产品 | Durability | Fit retention | Sustainability | |
---|---|---|---|---|
LYCRA® T400® A EcoMade fiber
|
|
Value:
excellent sustainabilty
Durability
|
Value:
excellent sustainabilty
Fit retention
|
Value:
excellent sustainabilty
Sustainability
|
LYCRA® T400® fiber
|
|
Value:
excellent sustainabilty
Durability
|
Value:
excellent sustainabilty
Fit retention
|
Value:
good sustainabilty
Sustainability
|
LYCRA® T400® EcoMade fiber
|
|
Value:
excellent sustainabilty
Durability
|
Value:
excellent sustainabilty
Fit retention
|
Value:
good sustainabilty
Sustainability
|
LYCRA® T400® A fiber
|
|
Value:
excellent sustainabilty
Durability
|
Value:
excellent sustainabilty
Fit retention
|
Value:
good sustainabilty
Sustainability
|
Value:1 Good suitability:
Value:2 Excellent suitability
Textile processes
- 梭织面料
Products listing
产品 | Durability | Fit retention | Sustainability | |
---|---|---|---|---|
LYCRA® T400® A EcoMade fiber
|
|
Value:
excellent sustainabilty
Durability
|
Value:
excellent sustainabilty
Fit retention
|
Value:
excellent sustainabilty
Sustainability
|
LYCRA® T400® fiber
|
|
Value:
excellent sustainabilty
Durability
|
Value:
excellent sustainabilty
Fit retention
|
Value:
good sustainabilty
Sustainability
|
LYCRA® T400® EcoMade fiber
|
|
Value:
excellent sustainabilty
Durability
|
Value:
excellent sustainabilty
Fit retention
|
Value:
good sustainabilty
Sustainability
|
LYCRA® T400® A fiber
|
|
Value:
excellent sustainabilty
Durability
|
Value:
excellent sustainabilty
Fit retention
|
Value:
good sustainabilty
Sustainability
|
Value:1 Good suitability:
Value:2 Excellent suitability
Textile processes
- 梭织面料
Products listing
产品 | Durability | Fit retention | Sustainability | |
---|---|---|---|---|
LYCRA® T400® A EcoMade fiber
|
|
Value:
excellent sustainabilty
Durability
|
Value:
excellent sustainabilty
Fit retention
|
Value:
excellent sustainabilty
Sustainability
|
LYCRA® T400® fiber
|
|
Value:
excellent sustainabilty
Durability
|
Value:
excellent sustainabilty
Fit retention
|
Value:
good sustainabilty
Sustainability
|
LYCRA® T400® EcoMade fiber
|
|
Value:
excellent sustainabilty
Durability
|
Value:
excellent sustainabilty
Fit retention
|
Value:
good sustainabilty
Sustainability
|
LYCRA® T400® A fiber
|
|
Value:
excellent sustainabilty
Durability
|
Value:
excellent sustainabilty
Fit retention
|
Value:
good sustainabilty
Sustainability
|
Value:1 Good suitability:
Value:2 Excellent suitability
消费者研究
近期对五个国家的 2500 名消费者展开的研究发现显示:
• 55% 的受访者表示在选择牛仔裤时,面料是否耐用、不易磨损非常重要。
• 只有 22% 的受访者表示之前购买的牛仔裤确实很耐穿。
• 耐用程度的重要性和满意度之间的差距,表明消费者对于比如采用 LYCRA®(莱卡®)TOUGH MAX™ 技术的耐用牛仔有一定的需求。
查看更多采用 LYCRA®(莱卡®)TOUGH MAX™ 技术的面料