COOLMAX® News & Events

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Brand spotlight: Tech90’s quality apparel for the motorcycle enthusiast

When it comes to motorcycle apparel, denim never goes out of style, but Turkish company Tech90 shows how it can be improved upon to meet the needs of bikers around the world.
COOLMAX®

COOLMAX® technology adds moisture-wicking performance to H&M menswear collection

H&M adds the cooling functionality and breathability of COOLMAX® technology to its collection of summer wardrobe essentials for men.
COOLMAX®

Performance technologies like COOLMAX® fiber are the sweet spot for today’s shirting industry

See how performance fibers offering consumers functional benefits are transforming the shirting business.
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fbb adopts COOLMAX® technology for Buffalo shirts

fbb and The LYCRA Company team up to create an in-store promotion for a new line of shirts by Buffalo brand featuring COOLMAX® technology.
COOLMAX®

CARRINGTON TEXTILES launches MOLVENO fabric powered by LYCRA® T400® Technology

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Mill Spotlight: Klopman International

A profile of Italian mill, Klopman International, maker of workwear, protectivewear and corporatewear using COOLMAX® technology and LYCRA® TOUGH MAX™ technology.
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Südwolle Group adds COOLMAX® EcoMade technology to wool garments

Leading global wool spinner, Südwolle Group and The LYCRA Company have partnered to bring the next level of sustainability and unique performance into the wool market with a ground-breaking new cationic dyeable COOLMAX® EcoMade technology long staple GRS certified yarn.
COOLMAX®

New ESPRIT menswear range features COOLMAX® technology

Based in Germany, the ESPRIT brand has grown into a powerhouse global fashion brand by embracing innovations like COOLMAX® technology and creating stylish apparel offering made-to-last quality since 1968.
COOLMAX®

NYDJ Cool Embrace® jeans with COOLMAX® technology help keep women cool and comfortable

NYDJ’s popular Cool Embrace® jeans are powered by COOLMAX® technology to offer women permanent moisture-wicking performance.
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